Join the Center for Resource Solutions and a panel of industry leaders to discuss forward thinking design tactics for communicating sustainability.  Through targeted questions, our expert panel will showcase working examples, stories, tactics and challenges around visual communication of complex sustainability principles, as they relate to energy, materials and climate issues.  Learn from innovative cases of sustainable design and interact with other participants with this unique opportunity to talk green during San Francisco Design Week.  The event will be hosted at AIA in downtown San Francisco with a light lunch, followed by an audience Q&A.

Panelists 

Emma Stewart, Ph.D., Senior Manager of Sustainability Solutions at Autodesk

Jeff Mendelsohn, CEO & Co-founder of New Leaf Paper

Brian Dougherty, Founding Partner & Creative Director at Celery Design Collaborative

San Francisco Design Week

San Francisco Design Week is a growing celebration of San Francisco Bay Area design which will include an opening reception, Business and Design forums, Design Film Festival, studio tours, exhibitions, lectures, mixers, and a closing party. www.sfdesignweek.org

About re:print

The Green-e re:print program promotes renewable electricity in the print supply chain by granting use of the Green-e logo to organizations that source both their paper and printing through Green-e Marketplace Certified printers and paper lines.

About Green-e Marketplace and Center for Resource Solutions

Green-e Marketplace provides forward-thinking organizations with a simple, nationally recognized logo they can use to communicate their commitment to renewable energy to their customers and shareholders. The Green-e logo is the nation's leading symbol of renewable energy excellence and distinguishes Green-e Marketplace participants as environmental leaders. Green-e is a program of Center for Resource Solutions, a nonprofit that creates policy and market solutions to advance sustainable energy. To learn more, visit Center for Resource Solutions and Green-e Marketplace.

About the Speakers 

Emma Stewart, Ph.D., is Senior Manager of Sustainability Solutions at Autodesk, where she leads the design software company’s efforts to make sustainable design easy, cost-effective and routine for its customers across industries. In 2009, Emma founded Autodesk’s Sustainable Design Living Lab program, which uses Autodesk facilities as a testing ground for new software to rapidly green existing buildings. In 2008, she founded its Sustainable Operations program, which was named best-in-class by the Carbon Disclosure Project. She co-developed Autodesk’s C-FACT methodology (a Corporate Finance Approach to Climate-stabilizing Targets), an open-source, science-driven, business-friendly approach to greenhouse gas target-setting.

Emma has been a regularly featured columnist for Harvard Business Online, Environmental Leader, and GreenBiz and her work has been featured in the Wall Street Journal, The New York Times, Financial Times, Forbes, Chicago Tribune, The International Herald Tribune, The Huffington Post, Inside Washington, Environmental Finance, Environmental Law Journal, and Sustainable Industries, among others. She is a contributing author to a number of recent books: Corporate Responses to Climate Change, The Encyclopedia of Sustainable Business, and Carbon Trading.

She holds a Ph.D. in Environmental Science and Management from Stanford University and a B.A. Honours degree in Human Sciences from Oxford University. www.autodesk.com 

Jeff Mendelsohn, CEO & Co-founder of New Leaf Paper has focused his career on his parallel goals of building a highly successful green business and driving a fundamental shift toward sustainability in the paper industry through his business model. Founding New York Recycled Paper in 1991 and New Leaf Paper in 1998, Jeff has been a visionary leader in the evolution of the green business community. His vision of a sustainable paper industry, which he shares through frequent public speaking invitations, helped shift the dominant paradigm from equating environment responsibility with cost and remediation to opportunity, business success, and value for the greater community.

In addition to his responsibilities as CEO, Jeff leads New Leaf Paper’s product innovation, creating a wide selection of market leading environmental papers that fit his vision. Since it was founded in 1998, New Leaf Paper has pioneered the market for environmentally leading papers, and has inspired some of the largest paper companies in the world to pay attention to environmental concerns.

Jeff studied international relations at Cornell University (Class of 1989). He is the recipient of numerous awards from both mainstream and socially responsible business communities for his efforts. Jeff actively enjoys the natural world he works to protect, as a surfer, rock climber, and outdoors enthusiast. www.newleafpaper.com

Brian Dougherty is a founding partner and creative director at Celery Design Collaborative. He focuses on creating communications that have a positive impact in the world. From studios in California and Paris, France, Celery helps clients craft CSR communications, online communities of action, eco-innovative packaging, and interactive exhibits. Clients include HP, Autodesk, Bloomberg, and the new Cradle to Cradle Products Innovation Institute. Brian lecturers frequently around the world on the subject of sustainable design. Brian is the author of the book Green Graphic Design, which came out in 2009 and will be published in Brazil and Italy later this year. www.celerydesign.com